{"product_id":"clairol-professional-soy4plex-pure-white-creme-hair-color-developer-30-volume-professional-grade-hair-color","title":"CLAIROL PROFESSIONAL PURE WHITE CREME HAIR COLOR DEVELOPER 30 VOLUME 16oz - PROFESSIONAL GRADE HAIR COLOR","description":"\u003ch2 data-path-to-node=\"2\"\u003e\u003cstrong data-path-to-node=\"2\" data-index-in-node=\"0\"\u003eClairol Professional Pure White 30 Volume Developer - Professional Grade Hair Color\u003c\/strong\u003e\u003c\/h2\u003e\n\u003cp data-path-to-node=\"3\"\u003e \u003c\/p\u003e\n\u003ch3 data-path-to-node=\"3\"\u003e\u003cstrong data-path-to-node=\"3\" data-index-in-node=\"0\"\u003e✨ WHAT IT IS\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp data-path-to-node=\"4\"\u003eAchieve salon-standard results at home with the \u003cstrong data-path-to-node=\"4\" data-index-in-node=\"48\"\u003eCLAIROL PROFESSIONAL pure white 30\u003c\/strong\u003e volume crème developer.\u003cbr\u003e\u003c\/p\u003e\n\u003cp data-path-to-node=\"4\"\u003eThis high-performance formula is a staple for anyone seeking a \u003cstrong data-path-to-node=\"4\" data-index-in-node=\"170\"\u003eProfessional Grade Hair Color\u003c\/strong\u003e experience, offering the perfect balance of lift and hair protection.\u003c\/p\u003e\n\u003cp data-path-to-node=\"4\"\u003eEnriched with protective conditioners and emollients, it is stabilized for 3 years to ensure consistent potency.\u003c\/p\u003e\n\u003cp data-path-to-node=\"4\"\u003eWhether you are aiming for a dramatic change or subtle highlights, using \u003cstrong data-path-to-node=\"4\" data-index-in-node=\"456\"\u003eCLAIROL PROFESSIONAL pure white 30\u003c\/strong\u003e ensures that your lightening process is smooth and controlled.\u003c\/p\u003e\n\u003cp data-path-to-node=\"4\"\u003eIt is a versatile \u003cstrong data-path-to-node=\"4\" data-index-in-node=\"572\"\u003eProfessional Grade Hair Color\u003c\/strong\u003e essential, specifically designed for use with permanent colors and all types of lighteners, including powder, liquid, and gel formats.\u003c\/p\u003e\n\u003cp data-path-to-node=\"4\"\u003e \u003c\/p\u003e\n\u003ch3 data-path-to-node=\"6\"\u003e\u003cstrong data-path-to-node=\"6\" data-index-in-node=\"0\"\u003e🗝️ KEY FEATURES\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp data-path-to-node=\"6\"\u003e \u003c\/p\u003e\n\u003cul data-path-to-node=\"7\"\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"7,0,0\"\u003e\u003cstrong data-path-to-node=\"7,0,0\" data-index-in-node=\"0\"\u003eMaximum Versatility\u003c\/strong\u003e: A premium \u003cstrong data-path-to-node=\"7,0,0\" data-index-in-node=\"31\"\u003eProfessional Grade Hair Color\u003c\/strong\u003e developer that is perfect for bowl-and-brush or bottle application due to its ideal creamy consistency.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"7,1,0\"\u003e\u003cstrong data-path-to-node=\"7,1,0\" data-index-in-node=\"0\"\u003eSuperior Lifting Power\u003c\/strong\u003e: \u003cstrong data-path-to-node=\"7,1,0\" data-index-in-node=\"24\"\u003eCLAIROL PROFESSIONAL pure white 30\u003c\/strong\u003e is ideal for achieving the lightest results on naturally dark brown or dark blonde hair.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"7,2,0\"\u003e\u003cstrong data-path-to-node=\"7,2,0\" data-index-in-node=\"0\"\u003eHair Integrity Support\u003c\/strong\u003e: Unlike harsh alternatives, this \u003cstrong data-path-to-node=\"7,2,0\" data-index-in-node=\"56\"\u003eProfessional Grade Hair Color\u003c\/strong\u003e component contains emollients to help maintain the hair's condition during the chemical process.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"7,3,0\"\u003e\u003cstrong data-path-to-node=\"7,3,0\" data-index-in-node=\"0\"\u003ePrecision Consistency\u003c\/strong\u003e: The creamy texture of \u003cstrong data-path-to-node=\"7,3,0\" data-index-in-node=\"45\"\u003eCLAIROL PROFESSIONAL pure white 30\u003c\/strong\u003e stays exactly where you apply it, preventing drips and ensuring even color distribution.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"7,4,0\"\u003e\u003cstrong data-path-to-node=\"7,4,0\" data-index-in-node=\"0\"\u003eStable Formula\u003c\/strong\u003e: This \u003cstrong data-path-to-node=\"7,4,0\" data-index-in-node=\"21\"\u003eProfessional Grade Hair Color\u003c\/strong\u003e developer is stabilized for up to 3 years, providing reliable performance for multiple applications.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003ch3 data-path-to-node=\"9\"\u003e\u003cstrong data-path-to-node=\"9\" data-index-in-node=\"0\"\u003e📝 DIRECTIONS\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003col start=\"1\" data-path-to-node=\"10\"\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"10,0,0\"\u003e\u003cstrong data-path-to-node=\"10,0,0\" data-index-in-node=\"0\"\u003eMix\u003c\/strong\u003e: Combine \u003cstrong data-path-to-node=\"10,0,0\" data-index-in-node=\"13\"\u003eCLAIROL PROFESSIONAL pure white 30\u003c\/strong\u003e with your choice of permanent color or lightener in the recommended ratio.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"10,1,0\"\u003e\u003cstrong data-path-to-node=\"10,1,0\" data-index-in-node=\"0\"\u003eApply\u003c\/strong\u003e: Its creamy consistency makes it perfect for both bowl-and-brush or bottle application. Apply evenly to the sections you wish to lift.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"10,2,0\"\u003e\u003cstrong data-path-to-node=\"10,2,0\" data-index-in-node=\"0\"\u003eProcess\u003c\/strong\u003e: Monitor the lifting process carefully to achieve your desired level of \u003cstrong data-path-to-node=\"10,2,0\" data-index-in-node=\"80\"\u003eProfessional Grade Hair Color\u003c\/strong\u003e brilliance.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"10,3,0\"\u003e\u003cstrong data-path-to-node=\"10,3,0\" data-index-in-node=\"0\"\u003eRinse\u003c\/strong\u003e: Once the desired level is reached, rinse thoroughly and follow with a post-color treatment.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003ch3 data-path-to-node=\"12\"\u003e\u003cstrong data-path-to-node=\"12\" data-index-in-node=\"0\"\u003e🧪 INGREDIENTS\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp data-path-to-node=\"13\"\u003eWATER\/EAU, HYDROGEN PEROXIDE, CETEARYL ALCOHOL, CETEARETH-20, LAURETH-23, STEARETH-21, POLYQUATERNIUM-37, PROPYLENE GLYCOL, DICAPRYLATE\/DICAPRATE, STYRENE\/VP COPOLYMER, PPG-1 TRIDECETH-6, ETIDRONIC ACID.\u003c\/p\u003e","brand":"CLAIROL","offers":[{"title":"16oz","offer_id":45656306090237,"sku":"070018114419","price":5.99,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0985\/8904\/files\/clairol-professional-pure-white-30-vol-creme-developer-professional-grade-hair-color-473ml.webp?v=1776971373","url":"https:\/\/bswbeautyca.com\/products\/clairol-professional-soy4plex-pure-white-creme-hair-color-developer-30-volume-professional-grade-hair-color","provider":"BSW BEAUTY CANADA","version":"1.0","type":"link"}